Crandall Craigen is a financial education leader, community builder, and co-founder of I AM LEGACY, a movement committed to helping families build intentional, generational impact.
After earning a Bachelor’s Degree in Business Administration with a concentration in Information Technology, Crandall began his career as a Network Engineer before entering the financial services industry in 2008. What started as a personal calling evolved into a mission to educate and empower communities that had long been underserved and underinformed when it came to financial systems.
Formerly known as ICE Hierarchy, I AM LEGACY represents an intentional evolution—aligned with a future-focused vision centered on identity, ownership, and responsibility. Together, the Craigens are committed to helping over 1,000 individuals transition into the financial services industry across all 50 states and influencing more than $1 billion in wealth to be transferred to the next generation, with the purpose of reducing the wealth gap through education and intentional planning.
At its core, I AM LEGACY is more than an organization; it is a movement. One that invites families, entrepreneurs, and future leaders to take ownership of their financial education, align with purpose, and build a legacy that will outlive the
Born in Hernando, Mississippi, as the youngest of eight siblings, Crandall learned early that success is never individual, it is shared, stewarded, and passed forward.
In 2013, La’Sheeta Craigen began her own journey in financial services, bringing the same passion for education, people development, and community impact. In 2022, Crandall and La’Sheeta united in vision and in life. Today, they are married, raising a blended family of five children, and serving together as Co-Founders of I AM LEGACY.
Gaining clarity and unity around shared values and long-term vision.
Strengthening succession thinking and leadership direction.
Building confidence and awareness about their financial future.
Request a coaching appointment to gain clarity, guidance, and support aligned with your goals and long-term vision.
